Happy Anniversary
by satinwoods on Aug.27, 2011, under Previous Plus Size Blog Posts
I remember sitting with my business partner a year ago this month. The vision I had for the online store’s design had finally been created in its stunning gold and purple royal tones, our exclusive loyalty program was implemented and our collection of designer plus size fashions was ready to make its debut.
After endless hours of research, countless conversations with women about what they desire in a plus size clothing store in the region of South Western Ontario, the power switch was virtually flicked on. Satin Woods Boutique for the fashion-conscious woman donning sizes 12 and up, made its entrance onto the world wide web.
Plus size tunics, lacey tops, plus size maxi skirts and dresses, jeans, capris and Canadian made custom jewellery have flown out our doors and into the hands of customers here in Canada and as far as Finland. The responses have been heartwarming and the thanks received from customers who noted the personalized touches that go into every one of our shipments has been uplifting.
Being a plus size woman myself and struggling in the stores over the years to find fashionable pieces from around the age of 12, shed light too many times on the serious lack of style options available and the industry’s lack of acceptance of the curvy physique.
I was tired of the looks when I’d go into the stores with my girlfriends and of sifting through a couple of racks in the back of the department while other ladies had the run of the place.
This was something I wanted to see change. It had to.
At Satin Woods Clothing Boutique in Ontario, Canada, we are pleased to stand out in the crowd with our extensive size range fitting up to a 7x in certain styles, personalized care and competitive pricing for quality made plus size garments. Thinking back to day one of operating the online shop, our first call was from a lady asking to come and try some items on. That was a great sign of things to come! We received many more requests of the same nature from ladies eager to try on our unique and chic plus size fashions. The decision to open a storefront was a big one but an obvious one and we opened our doors in March of 2011 in the picturesque waterfront village of Port Stanley, Ontario.
Enter year two.
A year I trust will be one of discovery in creating my own looks by mixing and matching old treasures with new finds, of experimenting with style and of embracing the things in life that make me and my family happy.
Join me!
-Shannon, Passionate Founder
